The price includes the tile ($29) plus the personalization setup charge ($35). The personalization is applied with an overglaze and fired to approximately 1400°F to form a permanent bond with the glaze on the tile. Be sure to tell us the copy you want and any special placement in the comments box at check out. If you need a proof, let us know - we can email one to you. The personalization charge is a setup fee. This charge is for the first tile only. Additional tiles with the same copy can be ordered at their regular price ($29) - we will overglaze the personalization at no additional charge.
We also recommend ordering our 6x8 oak frame for hanging ($14).